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Jonathan Maze Profile
Jonathan Maze

@jonathanmaze

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Editor-in-Chief at Restaurant Business Magazine. Egghead. Married up to @HailaMaze . Serving up hand-crafted tweets with a laser-like focus.

Minneapolis, MN
Joined May 2010
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@jonathanmaze
Jonathan Maze
6 years
Well, this is interesting. Papa John’s today named … Shaquille O’Neal its newest board member. The former NBA star will also invest in nine locations in Atlanta. O’Neal currently owns a Krispy Kreme Doughnuts franchise and 27 Five Guys.
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@jonathanmaze
Jonathan Maze
5 years
I miss the days when Popeyes chicken sandwich was the biggest restaurant story.
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@jonathanmaze
Jonathan Maze
1 month
Chipotle is testing Chipotle Honey Chicken in Nashville and Sacramento. The chicken is marinated with adobo peppers and Mexican spices and finished with honey. Company says it received the highest marks among any chicken innovation it's ever tested. $CMG
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@jonathanmaze
Jonathan Maze
7 years
Greg Creed, on pizza and the NFL: "No real impact from any of that" at Pizza Hut, or KFC or Taco Bell. $YUM
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@jonathanmaze
Jonathan Maze
2 years
So, uh, KFC is bringing back its bunless Double Down Sandwich for four weeks starting on March 6. It features two pieces of bacon, cheese and either mayo or spicy sauce between two crispy chicken filets. First time in nine years it's been on the U.S. menu.
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@jonathanmaze
Jonathan Maze
7 years
Steve Ritchie, who is replacing John Schnatter as Papa John’s CEO, started out in 1996 making $6 at the chain. He’ll make more than that now.
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@jonathanmaze
Jonathan Maze
8 months
McDonald's says it is seeing decreased traffic from consumers making $45k and less. Eating at home has become more affordable so the chain is losing that group to grocers, etc. $MCD
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@jonathanmaze
Jonathan Maze
6 years
KFC selling logs for your fireplace that smell like its original recipe fried chicken. You can get them at for $18.99.
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@jonathanmaze
Jonathan Maze
6 years
Looks like John Schnatter has been scrubbed from the Papa John’s website. Last week Schnatter was all over it, including a picture of him with employees and his face in the company’s logo. Now? It’s all gone.
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@jonathanmaze
Jonathan Maze
6 years
O’Neal is also entering into a marketing agreement for the company and will be a brand ambassador.
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@jonathanmaze
Jonathan Maze
6 years
Travelers at the Philadelphia airport over the holidays can get an “Emotional Support Chicken” carrier to take on their flight from the Popeyes there.
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@jonathanmaze
Jonathan Maze
7 years
3Q pizza comps: Pizza Hut US: 0% Papa John's: 1% Domino's: 8.4% One of these is not like the other.
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@jonathanmaze
Jonathan Maze
3 years
1. You hate days off; 2. You like taking 100% of the risk in a financial relationship; 3. You like being repeatedly told what to do.
@Entrepreneur
Entrepreneur
3 years
3 Reasons to Quit Your Corporate Job and Become a Restaurant Franchisee
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@jonathanmaze
Jonathan Maze
4 years
Who did this? Also good point.
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@jonathanmaze
Jonathan Maze
3 years
People are back to spending more at restaurants than at grocers.
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@jonathanmaze
Jonathan Maze
6 years
NOTE: O’Neal used to own Five Guys locations. He apparently does not own them any more.
@jonathanmaze
Jonathan Maze
6 years
Well, this is interesting. Papa John’s today named … Shaquille O’Neal its newest board member. The former NBA star will also invest in nine locations in Atlanta. O’Neal currently owns a Krispy Kreme Doughnuts franchise and 27 Five Guys.
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@jonathanmaze
Jonathan Maze
6 years
Papa John’s board wants John Schnatter to “cease all media appearances, and not make any further statements to the media regarding the company, its business or employees.”
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@jonathanmaze
Jonathan Maze
4 years
This is a legitimate question.
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@jonathanmaze
Jonathan Maze
4 years
Yes. Seriously - a chain that opts to do a chicken sandwich using thighs rather than breasts would be a big winner IMO.
@jwalkermobile
James Walker
4 years
Question: is America ready for a chicken Sandwich made with chicken thighs instead of breasts? What do you think?
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@jonathanmaze
Jonathan Maze
2 years
74% of Starbucks' beverage sales were cold. Wasn't long ago that this would be considered a complaint and not a sign of the rapid shift in overall coffee beverage mix. $SBUX
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@jonathanmaze
Jonathan Maze
4 years
Notable restaurant bankruptcies: Friendly's (new) Ruby Tuesday Rubio's California Pizza Kitchen NPC International (Pizza Hut, Wendy's franchisee) Chuck E. Cheese Sizzler Souplantation/Sweet Tomatoes Bravo-Brio Garbanzo Mediterranean
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@jonathanmaze
Jonathan Maze
4 months
Well while I sit here, might as well do a Red Lobster thread. The company’s problems were due to classic private equity asset unloading, lower full service demand, inflation and some ugly mismanagement. A veritable chowder of bad restaurant finance.
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@jonathanmaze
Jonathan Maze
3 years
Apparently can’t bring weapons, drugs, food or Corgis to the Hoover dam.
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@jonathanmaze
Jonathan Maze
4 years
This is Minnesota: Thousands of people turning out to donate food to people whose grocers were burned or looted. Most brought brooms and are looking for something to clean.
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@jonathanmaze
Jonathan Maze
11 months
Per Brinker CEO Kevin Hochman at #GlobalRLC : if @Chilis was a country it would be the third biggest buyer of tequila in the world. "The U.S. ... Mexico ... Chili's."
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@jonathanmaze
Jonathan Maze
6 years
Legit question after 3Q earnings: Are discounts losing their cool? Del Taco’s $1 chicken quesadilla was one of its best offerings in history and didn’t generate traffic. Big discounter Burger King comps -0.7%. McDonald’s 123 Dollar Menu not generating traffic.
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@jonathanmaze
Jonathan Maze
4 years
McDonald's took 25 seconds off of its drive-thru times during the pandemic. $MCD
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@jonathanmaze
Jonathan Maze
5 years
Applebee’s $1 drink this month is the $1 Vampire, a mix of rum, strawberry, dragon fruit, passion fruit and pineapple. You also get complimentary fangs on top of it. #DollarVampire
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@jonathanmaze
Jonathan Maze
8 years
McDonald's growth plan: More digital More delivery More Experience of the Future New 3-year cash return targets New financial targets. $MCD
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@jonathanmaze
Jonathan Maze
5 years
90% of Domino's 800 U.S. franchisees started as a driver, hourly worker or pizza maker inside a restaurant. $DPZ #icrconference
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@jonathanmaze
Jonathan Maze
9 months
So I tried this place. The food was magnificent and cheap. Three people, full meals, total cost less than $30.
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@jonathanmaze
Jonathan Maze
4 years
The latest chain to come up with a chicken sandwich is ... Taco Bell? The chain apparently plans to introduce a "Crispy Chicken Sandwich Taco" this year. The sandwich, wrapped taco-like, will be available next month in Nashville and Charlotte.
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@jonathanmaze
Jonathan Maze
5 years
This chart is nuts. Popeyes same-store sales up 34.4%. Probably safe to say the chicken sandwich was the best product introduction in decades. $QSR
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@jonathanmaze
Jonathan Maze
2 years
Wife just asked me to watch her purse. Boy was that boring. Thing just sat there.
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@jonathanmaze
Jonathan Maze
5 years
So, on Popeyes. Since 2007, we could find no other restaurant chain that can even come close to matching Popeyes' +37.9% from last quarter. None.
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@jonathanmaze
Jonathan Maze
6 years
Quiznos has been sold. Time once again to talk about the single worst restaurant chain collapse in industry history. This chain had nearly 5,000 locations i9n 2007. It was growing like MAD. But it had one problem: Food costs. They were hurting operator profits. (More)
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@jonathanmaze
Jonathan Maze
5 years
Wow: Starbucks expects its China comps will be down 50% this quarter, amounting to a $400M+ "headwind." $SBUX
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@jonathanmaze
Jonathan Maze
2 years
Starbucks next CEO comes from a company that makes condoms and Lysol. He also used to work for McKinsey & Co. Make your own jokes.
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@jonathanmaze
Jonathan Maze
6 years
Looks like Starbucks plans to close 150 underperforming locations, up from a normal year of 50. Company planning to shift unit growth to under penetrated markets and slow licensed store growth. $SBUX
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@jonathanmaze
Jonathan Maze
4 years
Chipotle stock, Feb. 19: $933.84 52-week low: $415 Close today: $1,236.69 $CMG
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@jonathanmaze
Jonathan Maze
6 years
Papa John’s is in a world of hurt. John Schnatter was not only chairman, he holds 30% of the company’s stock and has been its primary spokesman. His picture is on the logo, for crying out loud. But the company isn’t just losing its spokesman. 1/3
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@jonathanmaze
Jonathan Maze
7 years
Starbucks giving workers $250 million in added pay and benefits, including stock grants, “accelerated by recent changes in U.S. tax law.”
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@jonathanmaze
Jonathan Maze
5 years
This was sent to me a bit ago ... Grand Central Oyster Bar in NYC, around noon today. Sheesh.
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@jonathanmaze
Jonathan Maze
3 years
Famous woman enjoys gas station.
@jaketapper
Jake Tapper
3 years
HuffPo: Kate Winslet Describes Being Awestruck By ‘Mythical’ Wawa
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@jonathanmaze
Jonathan Maze
5 years
Chipotle is offering free delivery tomorrow on National Burrito Day. It is also offering a Dobrik Burrito, after YouTuber David Dobrik's go-to order (chicken, brown rice, salsa, two scoops of corn salsa, cheese and a side of guac). $CMG
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@jonathanmaze
Jonathan Maze
5 years
The restaurant industry is in an absolute state of mass panic unlike anything I've seen. Completely understandable. You basically have hundreds of thousands of businesses and 12M+ people all worried for their livelihoods at the same time. Go buy a gift card.
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@jonathanmaze
Jonathan Maze
4 years
Restaurant operators: Please require your employees to wear masks. Went to one place for takeout this evening. Nobody wore a mask. “Our owner doesn’t require us to.” That’s boneheaded. “We wash our hands!” Congrats now wear a damn mask.
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@jonathanmaze
Jonathan Maze
3 years
Who did this?
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@jonathanmaze
Jonathan Maze
2 years
BTW Culver's are every bit as good as In-N-Out's and you can get them with a side of cheese curds. No I will not debate this.
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@jonathanmaze
Jonathan Maze
3 years
Man. Restaurant menu prices up 5.8% yoy in November, the largest increase since 1982. Limited service prices up 7.9%. Full service up 6%.
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@jonathanmaze
Jonathan Maze
2 months
Chili's same-store sales up 14.8%. I had to check that number twice and I still don't believe it. Anyway don't tell me casual dining is dead. $EAT
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Jonathan Maze
5 months
Oh here it is: Starbucks developing a zero to low calorie energy beverage. $SBUX
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@jonathanmaze
Jonathan Maze
5 years
So I went to @ChickfilA yesterday for a late dinner. The counter server was so polite it wasn’t even funny. The sandwich was so hot I had to wait to eat it. (It really is a very good product.) This isn’t rocket science. Service and quality matters in this business.
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@jonathanmaze
Jonathan Maze
6 years
IHOP, no B, rolling out delivery at more than 300 locations across the U.S. Will be integrated with its online and mobile sites.
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@jonathanmaze
Jonathan Maze
7 years
@mellwit2Ls Same-store sales.
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@jonathanmaze
Jonathan Maze
4 years
What a voice! And tragic we didn’t get more of it.
@yashar
Yashar Ali 🐘
4 years
1. I'm so glad @MarenMorris mentioned Linda Martell in her speech She is the country music pioneer you've never heard of She made history as the first Black woman to perform at Grand Ole Opry...she received a standing ovation Sadly, she was driven out of the business by racism
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Jonathan Maze
1 year
This story by @PeterRomeo is insane. A California restaurant group brought in a fake priest during work hours to hear confessions from employees. The "priest" would then report transgressions (like skipping work, etc.) back to the restaurant.
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@jonathanmaze
Jonathan Maze
7 years
Overall slowing pizza comps. One potential reason: Delivery growth. cc: @HedgeyeHWP
@jonathanmaze
Jonathan Maze
7 years
3Q pizza comps: Pizza Hut US: 0% Papa John's: 1% Domino's: 8.4% One of these is not like the other.
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@jonathanmaze
Jonathan Maze
6 years
My eldest son just said he won’t attend a college that’s had a scandal. Guess the kid isn’t going to college.
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@jonathanmaze
Jonathan Maze
6 years
@ChimiFknCHANGAS @Noah_Kirsch It means they worry he is going to try and take control.
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@jonathanmaze
Jonathan Maze
7 years
Chick-fil-A's average unit volume in 2016: $3.9 million. Or: 1 CFA = 1 McDonald's + 1 Burger King. $MCD $QSR
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@jonathanmaze
Jonathan Maze
3 years
70% of Starbucks U.S. sales came from mobile order and pay, drive-thru and delivery. $SBUX
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@jonathanmaze
Jonathan Maze
6 years
There it is: Papa Johns takes a poison pill to keep anyone from gaining control through open market stock purchases.
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@jonathanmaze
Jonathan Maze
4 months
Said a final goodbye to my mother today, who died last month at 90. Afterward we went to @olivegarden because she absolutely loved that place. And it was fantastic. Also, major shoutout to the excellent staff at the Oakdale, MN location.
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@jonathanmaze
Jonathan Maze
5 years
McDonald's adds the McChicken Biscuit and the Chicken McGriddle to its breakfast lineup for a limited time. $MCD
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@jonathanmaze
Jonathan Maze
3 years
Domino's will launch delivery by robot at a location in Houston this week, using the Nuro autonomous delivery vehicle. Customers at the location who prepay for their pizza can choose to get it delivered by the Nuro "R2" robot. $DPZ
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@jonathanmaze
Jonathan Maze
1 year
Taco Bell has apparently filed a petition with the U.S. Patent and Trademark Office to cancel the trademark to the phrase "Taco Tuesday," which has been owned by Taco Johns for years. Excellent. Taco Tuesday battle.
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@jonathanmaze
Jonathan Maze
4 years
I made Nashville hot chicken sandwiches during the blue check blackout because the kid wanted some for his birthday dinner. He ate three. I miss having metabolism.
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@jonathanmaze
Jonathan Maze
1 year
This is like if Chris Kempczinski publicly mocked people complaining about McDonald’s ice cream machine. Actually I’d kind of pay to see that. But this is just so amazingly stupid.
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@jonathanmaze
Jonathan Maze
4 months
No it hasn't.
@StarTribune
The Minnesota Star Tribune
4 months
The price of a Big Mac has doubled since pre-pandemic
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@jonathanmaze
Jonathan Maze
4 months
The fast food sauce section….
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@jonathanmaze
Jonathan Maze
4 years
Shake Shack raising $150 million as it gets a $10 million PPP loan days after the program ran out is ... something.
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@jonathanmaze
Jonathan Maze
7 months
Boston Market, which had 300 locations at the start of 2023, is down to 27 units. That's a pretty unprecedented rate of closures without a full shutdown.
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@jonathanmaze
Jonathan Maze
4 years
The hell is this devilry?
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@jonathanmaze
Jonathan Maze
6 years
Domino’s digital sales now 65% of all orders. $DPZ
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@jonathanmaze
Jonathan Maze
7 years
Papa John's blames weaker than expected same-store sales on "negative consumer sentiment" with company's association with NFL. $PZZA
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@jonathanmaze
Jonathan Maze
5 months
I miss dine-in full-service Pizza Huts.
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@jonathanmaze
Jonathan Maze
5 years
The only way your local restaurant survives is if you keep eating their food. I've challenged three people to go get some takeout, buy a gift card or order delivery from their favorite local restaurant and challenge three others to do the same. Because #WeLoveRestaurants .
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@jonathanmaze
Jonathan Maze
6 years
This thread is fantastic. Also would add Goodbye Yellow Brick Road by Elton John to that list.
@Mikel_Jollett
Mikel Jollett
6 years
OK Twitter, it’s been a tough week. Let’s settle this one: What is the most NOSTALGIC song of all time? I nominate “Landslide” by Fleetwood Mac.
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@jonathanmaze
Jonathan Maze
3 years
Not sure how I missed this one. McDonald's, which now has 40k global restaurants, last year overtook Subway for total number of locations. Subway had 37k as of the end of 2020. So McDonald's is once again the world's most ubiquitous restaurant chain.
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@jonathanmaze
Jonathan Maze
5 years
It’s not a sandwich, but KFC is taking Mac ’n cheese, adding popcorn chicken, and making it a meal. The chain also partnered with @TheKalenAllen on a YouTube video.
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@jonathanmaze
Jonathan Maze
5 months
The consumer sure as hell isn't cutting back on chicken wings right now. Wingstop comps up 21.6%. They're putting up video game numbers at this point. $WING
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@jonathanmaze
Jonathan Maze
4 years
Spotted at Costco yesterday. I love the holidays but this is ridiculous.
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@jonathanmaze
Jonathan Maze
4 months
So @Arbys is bringing back its 5-for-$5 Classic Roast Beef Sandwiches deal next week through Father's Day. But you have to order them through the app or the website. #thebestdealsareintheapp
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@jonathanmaze
Jonathan Maze
2 years
By the way Burger King is putting bacon on an Impossible Whopper, which of course makes sense. The Impossible Southwest Bacon Whopper features bacon and avocado spread, etc. There’s also a new Impossible King sandwich and a new Southwest Bacon Whopper.
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@jonathanmaze
Jonathan Maze
5 years
Hear me out: Domino’s should add breakfast but it’s just cold pizza made the night before.
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@jonathanmaze
Jonathan Maze
5 years
Wow, OK: Restaurants added 47,500 jobs last month, ending a several-month slump in hiring. Overall economy added 128,000 jobs and the unemployment rate is 3.6%. One out of every 2.7 jobs added last month was at a restaurant.
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@jonathanmaze
Jonathan Maze
4 years
I never thought I’d see the day when Americans stormed our own capitol. One of the saddest moments in our history.
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@jonathanmaze
Jonathan Maze
4 months
Thank God.
@nmeyersohn
Nathaniel Meyersohn
4 months
Costco’s new finance chief today: “I also want to confirm the $1.50 hot dog price is safe.”
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@jonathanmaze
Jonathan Maze
8 months
My wife just tried this Baja Blast Pie and said, “I think it just altered my DNA.” @tacobell
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@jonathanmaze
Jonathan Maze
2 years
Incredible view from my Newark hotel room.
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@jonathanmaze
Jonathan Maze
6 years
So it has to extract its spokesman/founder/largest shareholder and figure out a way to evolve its marketing beyond sports because the company doesn’t have those deals. Oh, and rival Domino’s is killing it right now. Upshot: Papa John’s should call $QSR immediately. “Buy us."
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@jonathanmaze
Jonathan Maze
3 years
@xeni If my 17-year-old did what this guy does I’d take his phone away. What a damn child.
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@jonathanmaze
Jonathan Maze
7 months
OK this one is definitely good.
@McFranchisee
McFranchisee
7 months
@jonathanmaze Too bad. Memes were getting good
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@jonathanmaze
Jonathan Maze
1 year
Taco Bell is testing a Vegan Crunchwrap in locations with high vegan populations starting tomorrow: New York, Los Angeles and Orlando. It features a vegan seasoned beef the company has worked on for years, vegan blanco and vegan nacho sauce.
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@jonathanmaze
Jonathan Maze
6 months
This eclipse sucks.
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@jonathanmaze
Jonathan Maze
4 years
McDonald's is launching its Crispy Chicken Sandwich on Feb. 24. There will be three versions, including spicy and deluxe. $MCD So by my count roughly 18,543 restaurant chains have announced new chicken sandwiches over the past 13 months.
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