Jani
@Janilokal
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Co-founder & CEO @getlokalapp , Forbes under 30 2020 Asia, YC 2019
Bangalore
Joined May 2010
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We take it for granted now but UPI is the greatest tech innovation from India 🇮🇳
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Cleared IIT Jee with AIR 77 and wants to skip IIT to do startup.
Wants to become a learning machine 💯
Peak Startup Scene in India 🔥
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Startup founders nowadays have to run the company, do fundraise, hire & retain the best talent, work with lawyer/banks, build a personal brand, become a youtuber, decode kunal shah's tweets, share memes, do a podcast with indian joe rogan. Quite a job!
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Building flipkart in India is no mean feat compared to building OpenAI in US
Binny & Sachin should also be held in high regard as Sam Altman!
We do too much of ghar ki murgi daal barabar 😐
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In IIT Kharagpur, the entire hostel students used to lit almost a lakh diyas to make large structures and compete among ourselves as a competition. We used to call it illu.
The tajmahal structure below was lit with 55000 diyas. Diwali is a bit more special for all KGPians :)
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Wife's last two startups where she worked on product became unicorns over the last two months. She is telling me now 'Kab khoon khaulega re tera jani' 😂
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Ranvijay singh explaining Pre-seed round funding! We are now officially in peak startup times.
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We started monetization experiments in some of our districts and we hit $50,000 revenue in the month of Feb 💵😀 Growing 25% MOM.
The results of experiments for monetizing non-English internet users have been crazy
Thread 🧵
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Bro! if you are like this then you have to give a bmw bike for people to work with you
WTF! Tu tadaak & all to founders on national TV. 🙈 this is so NOT required.
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What is up with kids from BITS ?
While interviewing for junior roles found them to be really good at presentation skills and to have structured approach towards problem solving. Pleasanlty suprised!
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Dad asking why are you not doing IPL TV ads is the new "Sharma ji ka beta scored 99% in boards"type pressure 😂😂
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Grown to 5 million MAU's 🚀
1.14 Cr revenue in Dec 💸
Added 20 rockstars to the team 🦸🦸♀️
Profitable in 40 districts at 75% gross margin 😄
Raised 12 million Series A 🤝
What a year it has been for Lokal!
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I grew up here
till I am 10 years old. Most serene place I ever lived :)
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I wish I have this much patience and calmness as our recruiter. He mailed this as a reply to a candidate who backed out on the date of joining 😂
Right people at right job ✅
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Returned to Bangalore after two months and half of HSR layout is available for rent.
2020 is going to change real estate more than ever specially in cities
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Learning entrepreneurship by only reading and watching videos is almost trash. You learn by building. Stay away from such threads!
In 2021, I became obsessed with entrepreneurship.
• I read 30 books on it
• Watched more than 100+ videos on YouTube
• Spent 1000+ hours
• And interviewed 40+ entrepreneurs
Here's what I've learned about entrepreneurship:
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Met multiple Gurugram founders in the last few days
An average Gurugram founder is fit, well-groomed and also has their startup almost reaching profitability at scale.
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My really smart consult friend comes up with a new idea every few months and then concludes it wouldn't work.
The problem is he always tries to build his startup out on an excel sheet, instead of talking to potential users/customers.
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Excited to announce Lokal's series B fundraise.
We are thrilled to receive support from Global Brain and Sony Innovation Fund in addition to existing investors on our board as we redefine how Tier2+ users of India access hyperlocal information.
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Total of $ 824 million got invested in sharechat till now. VC's still have questions on the Market Size of non English internet users.
Very cute!
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One Indian product that has true fans, like people who are obsessed about it to definitely tell others is
@smallcaseHQ
. Vasanth and team has executed their vision beautifully ❤️
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Excited to announce our $ 3 million dollar fundraise and welcoming great set of investors on-board.
One more step toward building Lokal across India. Super stoked :)
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Don't know who coined the term 'building for Bharat'. It just feels wrong to have 'Bharat' being used for only non English speaking internet users of India
Bharat is all of us
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General observation:
IIT campus location does shapes founders' entrepreneurial mindset -
Bombay/Delhi grads often start high burn consumer cos, immersed in urban buying habits
while KGP grads lean towards B2B/SaaS, as smaller Kharagpur town less exposed to consumerism.
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Bro vegan bolke start karna tha, cool hota. Pure veg bolke kalesh kar diya!
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This was Pankhuri 10 days back. Full of life & energy! Hard to believe what has happened.
Hope you are in a better place now. Farewell friend
Farewell dear Pankhuri.
You will remain an inspiration.
The woman with the balls to name a startup after herself.
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Are you really a startup founder? If you aren't cribbing about tech talent hiring on twitter?
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What to do of developers who accept the offer, keep you waiting for 2 months of their notice period and inform of not joining on the day when they were supposed to join ?
Isn't it illegal to run away from a signed contract ?
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I am extremely honoured and humbled to be in Forbes 30 under 30 Asia's 2020 list along with
@vipulc_
This is going to motivate us further to strive harder, dream bigger and build Lokal() to be the largest local content platform of India.
#ForbesUnder30
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Lokal app got downloaded by 10 million users on playstore 🙏🥳. All most all the users are from only 2 languages of Telugu and Tamil. User Density💪😍
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With remote work there are no Bangalore, Mumbai or Delhi startups anymore. All are Indian startups 😀
So the news pieces of Banglore, Delhi unicorns and IPOs are myths now
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I cold mailed 2 experts to learn from them last week. They were kind enough to share their functional playbook and how they went about building them from scratch
Can't thank enough this amazing ecosystem ❤️
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Ankush and Farid iterated on 15 ideas right from college days and probably in <2 years time until they built Sharechat. If you call that privilege, then you can undermine each and everyone by using the logic of privilege
As
@ponnappa
says - success is random, and some have the privilege to roll the dice 15 times, some don't
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Jio as an independent business spent 100k crores over 6 years time and then started making money. In its first few years the P&L would look pathetic.
Larger the ambition,more bad the P&L might look. All ambitious projects might not be successful but they are needed for progress
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Happy to see Jeetu on the homescreen of Netflix. He is a good friend and senior from college, most probably you already know him. Please watch Chaman Bhaar on Netflix!
OTTs will democratize content creation to promote genuine talent like Jeetu :)
Bye bye nepotism!
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Our users are paying about INR 2000 -5000 Rs to wish their friends/family members and show this to thousands in their town on the Lokal app. In comparison, Hotstar subscription is INR 999 per year 😅
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Local sabzi wale bhaiya selling wildcraft masks. Wildcraft distribution is 🚀🚀🚀
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Someone explain me what does elevating someone to co-founder actually mean. It just sounds super weird.
Co-founder means some one who co- founded the company?
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We are extremely happy to reach 5 Million+ downloads on playstore 🔥🔥
What makes it special is that all these users are prominently Telugu speaking and we are just getting started in Tamil language :)
@getlokalapp
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Today marks 4 years of building Lokal ❤️
5 years of working together to grow from boys to men 😄
Look forward to many more awesome years of building Lokal
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Thread 2🧵
The results of experiments for monetizing non-English internet users have been crazy👇
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Self brag- Lokal is building an application layer on top of Internet infrastructure built by jio and others, making internet an actually useful place for 500+ million native language users. Huge positive impact
Which Indian tech startup do you think is making a huge positive impact and contributing a lot to the nation building?
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4 US based investors buzzed me in the last month to understand Indian market.
These investments in Jio will only make international investors venture more into Indian market.
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We're looking for a consumer Sr. PM, PM & Strategy Manager
@getlokalapp
JD - first principle oriented, curious, creative, and report to the founder. Fill this form
RT for good karma 🙏
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Team has made a video to wish birthday using recorded zoom clippings 😂
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Always hire people who do 'X+ ∆X' work, where 'X' is the expectation and '∆X' is the work they are doing because they want it to be great!
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Content creation in Indian languages on mobile is super tough, specially text content.
One of our interns worked with
@vipulc_
to create Grammarly version1 in Telugu language to help our creators 😍
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Getting name etched on the college honours board is extra special!
Reading my name as Sri Mohammed Janipasha sounds super weird though 😂
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That time of the year again! 😬
Dad asking why are you not doing IPL TV ads is the new "Sharma ji ka beta scored 99% in boards"type pressure 😂😂
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21 year old Ganesh is an innovator from warangal. He invented a 150 Rs assitive device for people with hearing disorder. He got 1500+ orders for the device after his story got published on
@getlokalapp
.
We are extremely pleased to support local creators like Ganesh :)
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A lot of people should be able to get wealthy via building startups 🤞
Rightly, this is happening via startups buying back Esops
Once this population hits a critical mass the scale of ambition of building will be real real huge 🔥
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Our vision is to simplify the lives of Tier 2+ users by empowering them to use the Internet in more meaningful ways, which is one of the most complex challenges of India
Last 5 years have given us confidence that we are the team that will solve this for entire India.
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Went to a startup event 3 months back where all the conversations were about who raised what!
Went to one yesterday where everyone was asking each other ‘what is your current revenue?’
All it took was a quarter for this change
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We are part of Y Combinator summer 2019 batch :)
@shehri_mowgli
Lokal (YC S19) wants to bring local news, classifieds to 900 million Indians in their regional languages:
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We made $50,000 revenue in the month of Feb! :) (Not aggregate! as being asked on DMs )
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You know what is really cool now in small towns of India? Getting a top celeb to open your new business.
Samantha opened a clothing showroom in the town of Nalgonda today :)
Shows the eagerness and deep pockets of businesses to capture customer attention in small towns
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I see this quote quite often as an inspiration for many. Super inspirational for builders!
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I am sending this to my mom, sisters, aunts and everyone. What a powerful video!
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Investor memo for Binks is the most detailed company document I have ever seen created by an early stage startup. Nice work
@_aamnakhan
👏👏
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An alumnus from college got real sick with covid and needed lung transplant. Cause of complication medical cost is super expensive.
His family tried to raise 2.2 crores on Milap for his treatment and were able to raise it in a day
How people came forward to help is awesome ❤️
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This is our story from the point when we started out as a whatsapp group and grew to 4.5 million users in only 30 districts of India.
Nice write up
@Debolina_B7
!
What started as a
#WhatsApp
group for hyperlocal news, is now an Android app with more than 6 million downloads, and a user base of 4.5 million.
@getlokalapp
@Janilokal
@vipulc_
@ycombinator
@3one4Capital
@IndiaQuotient
@sinhamadhukar
@anuragwho
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Why are everyone wishing me happy holidays? Kaunse holidays? Kya holidays? Kyu holidays?
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We are enabling more such unique behaviors and interactions on Lokal :)
Other results in a future thread 😄
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Indian communities are very different from any other community in the world. We love to brag!
Causes of celebrations are many and those celebrations are worthy to be shared with all.
Family members often wish their relative coming from the US on an advert in the local newspaper
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The entire rental deposit thing is a scam. Don't know who invented this. Takes lakhs worth of money as deposit with out even paying back the interest earned.
Same for residential and commercial property owners.
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Internet has been a net positive on the world and whatsapp is much more net positive than any other web product for Indians.
Journalists aren't supposed to be living in the bubble. Because they tend to be net negative for the society!
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The Investment professional to founder ratio in the ecosystem is too high 😂
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Nice. Lokal has larger user base and much better DAU/MAU numbers than all these apps 😄
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Absolute crap!
My dad took herbal remedies to improve immunity during lockdown and had kidney function issues after. This thing that ayurvedic and herbal products don't have side effects has to be trashed strongly!
No thanks to absolutely irrational prescriptions by general practitioners during flu season, my whole week was spent on treating acute hepatitis and severe drug-induced liver injury due to antibiotics, paracetamol and painkillers and none from herbal remedies and supplements.
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Which Indian product was successful in creating FOMO over a long period of time to acquire users?
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@kushalbhagia
Now I understand. Some good cultures start real early :)
Having non compulsory attendance is awesome
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We are piloting with startups and businesses targeting to reach audience in our districts. Initial feedback from these pilots are 🔥
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Suddenly my parents and all their friends are buying cars in my hometown, this after 20 years of them looking down on car ownership. They believed why one would need an expensive car when you have such a dense auto network.
(1/3)
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I tried building Blue Apron for India in 2013. May be the idea is getting wings because of corona, but sadly it won't work here.
The audience are super niche + a lot of problems about the market that makes it really difficult to make it work
Swiggy pilots DIY food kits, which lets users order the ingredients of a specific dish from restaurants using the foodtech platform to be able to cook it themselves
@swiggy_in
#foodtech
#delivery
#DIY
#ingredients
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Lokal is excited to be part of Google for Startups India 😄
(1/2)
Welcome to Class 4 of the
#GFSIndia
Accelerator that begins this month!
#GoogleForStartups
Below are the list of startups:
@AntWakVideos
@LeanAgri_India
@dcodermobile
EkAnek
@GramPower
@theInnerHour
@leherapp
@getlokalapp
Math Buddy
@CashierMera
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Google announced $ 10 B fund to accelerate digitalization of Indian economy, focussing in these four areas(image)
Essentially the first three areas are our vision statements at Lokal 😄
@getlokalapp
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To all the first time entrepreneurs trying to raise money, 'Secrets of Sand Hill Road' is a must read book 🧵
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Our team went to Anantapur town for user research and were pleasantly suprised when the users felicitated them for building such a valuable product(Lokal).
Lokal giving immense value for users. Definitely one of our proudest days :)
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Lokal is doing a video series on "Stories of innovators" from Telangana State.
These stories are about common people from deeper parts of the country who have innovated to solve problems around them.
Thanks to
@teamTSIC
and
@phanindrasama
for helping us find them
A huge shoutout to the LOKAL app for carrying the bandwagon of #ఇంటింటాInnovator forward. To know
about Ramulu Voddapally, an
#innovator
from Karimnagar, Telangana who has developed a battery-powered e-bike visit:
#ఇంటింటాInnovator
@KTRTRS
@jayesh_ranjan
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A bro went to a park in SF, heard the sound of shootings, went back to his hotel feeling relieved for the second life he got. He is super reluctant to travel there again
Another bro was racially abused for casually walking on the road!
Grass is not as green as it sounds
Love Bangalore / India, but I have learnt more in last 3 days in Bay Area than I could in a month back home.
Spent 2 months just to try to register a co in India & it’s still not done.
Problem - solution feedback loop from potential customers, Investors & even fellow
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Indian government has got crypto right so far. There was a global intellectual engine lobbying to make crypto mainstream. They made it look as if countries are falling behind if they don't adopt crypto. It was like an irresistible urge
Kudos to GOI 👏
Lesson to be learnt from Binance, FTX and other "crypto" companies
“Using new technology to break the law does not make you a disrupter. It makes you a criminal,”
PM
@narendramodi
ji govts approach since 2022 to deterring crypto speculation has saved countless Indians from
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No matter how super smart or talented an individual is, you shouldn't hire them if there is no cultural match, period!
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