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Institute for Public Relations

@InstituteForPR

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Celebrating 65+ years of serving as a source for the latest research in the PR industry. Subscribe to our IPR Research Letter:

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@InstituteForPR
Institute for Public Relations
3 years
In partnership with @PRNews we’re thrilled to launch the Evolving Communication Function Report. The report addresses the value and branching responsibilities of the communications role. Read it here:
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@InstituteForPR
Institute for Public Relations
5 years
The inaugural 2019 IPR Disinformation in Society Report reveals more than half of Americans encounter deliberately misleading or biased information at least once a day and believe that disinformation is a "major" problem in the U.S.
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@InstituteForPR
Institute for Public Relations
6 years
It is with great excitement we announce Dr. Bey-Ling Sha ( @DrSha ) as the recipient of the IPR Pathfinder Award!
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@InstituteForPR
Institute for Public Relations
6 years
Have you heard? In October we are launching a new video series, #InACarwithIPR , where we talk all things PR with some of the top leaders in the industry. Series preview out now🚗➡️ 🎥: @tucker_berardi
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@InstituteForPR
Institute for Public Relations
5 years
Harold Burson is a true founder of public relations, and the way it should be practiced. He made a positive difference in the profession to help make the world a better place. His legacy will carry on and be felt for generations to come.
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@InstituteForPR
Institute for Public Relations
6 years
It's here! Check out the Top 10 Public Relations Insights of 2018! This edition highlights research insights and trends in corporate advocacy, digital media, diversity & inclusion, behavioral economics and more ➡️
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@InstituteForPR
Institute for Public Relations
5 years
Happy birthday to IPR President and CEO, @tmccorkindale ! We are so grateful for you. ❤️
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@InstituteForPR
Institute for Public Relations
6 years
Happy birthday to our President & CEO @tmccorkindale !🎉 Thank you for all that you do for IPR!
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@InstituteForPR
Institute for Public Relations
6 years
We proudly stand with @PRSA , @awpagesociety , @ThePageCenter , @AAFNational , @Global_Alliance , @CommPREducation , @IABC and @PRCouncil to express our support for the critical role of a free press and the first amendment.
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@InstituteForPR
Institute for Public Relations
4 years
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@InstituteForPR
Institute for Public Relations
4 years
A very warm happy birthday to the IPR President and CEO, Tina McCorkindale! Tina leads IPR with ambition, passion, and innovation, and we are so grateful for her. Wishing her a wonderful day! ❤️🎉🌟
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@InstituteForPR
Institute for Public Relations
2 years
Happiest Birthday wishes to IPR President & CEO @tmccorkindale ! 🥂🎉 Thank you for your leadership and dedication to advancing the industry through IPR.
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@InstituteForPR
Institute for Public Relations
4 years
We’re excited to announce three new virtual conferences this year, themed around the future of communications. Check out our star line-up and register for one conference for $199 or purchase the bundle for $399:
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@InstituteForPR
Institute for Public Relations
4 years
As the marketplace changes, research, analysis, and communication are vital to success. "The Communicator’s Guide to Research, Analysis, and Evaluation" was developed to help PR leaders understand how to apply data, research, and analytics. View it here:
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@InstituteForPR
Institute for Public Relations
5 years
We're excited to announce Katie Paine @queenofmetrics as the 2019 IPR Jack Felton Medal for Lifetime Achievement! Katie is a founding member of the IPR Measurement Commission and Senior Measurement Consultant of Paine Publishing. Congratulations, Katie! 🎉
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@InstituteForPR
Institute for Public Relations
5 years
Congratulations to @martinwaxman from McMaster University for receiving Makovsky Best Master’s Thesis Award!
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@InstituteForPR
Institute for Public Relations
6 years
Fasten your seatbelt and get ready for take-off! IPR is excited to launch the first episode of #InACarwithIPR featuring @SouthwestAir SVP and CCO Linda Rutherford ( @SWAfollower )!✈️ Watch the full episode ▶︎
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@InstituteForPR
Institute for Public Relations
8 years
Top 10 #PublicRelations Research Insights of 2016 #PR @Sarabkochhar
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@InstituteForPR
Institute for Public Relations
7 years
Congratulations to Dr. @jimmacnamara , winner of the 2017 IPR Pathfinder Award for academic research!
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@InstituteForPR
Institute for Public Relations
5 years
We're thrilled to announce @andypolansky , Executive Chairman of @WeberShandwick , is the recipient of the 2019 IPR Alexander Hamilton Medal for Lifetime Achievement! We look forward to honoring Polanksy at our Annual Distinguished Lecture & Awards Dinner. Congratulations! 🎊
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@InstituteForPR
Institute for Public Relations
7 years
Final day at #IPRRC21 ! PR Journal Editor @hfsisco and Journal of Public Relations Research Editor @DrSha explain how to submit to the Journals. For more information about the PR Journal visit:
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@InstituteForPR
Institute for Public Relations
1 year
This year, IPR and its Board of Trustees compiled 19 research studies that reflect the challenges and transformations the PR industry underwent in 2022. As a PR professional, here are the Top 19 PR Insights of 2022 to understand for 2023 📊 ➡️
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@InstituteForPR
Institute for Public Relations
6 years
. @PRSACorpComm ’s latest Q&A in #TheWayWeWorkSeries features IPR President & CEO @tmccorkindale . Read about her background, a "typical" workday (hint: there isn’t one), her media diet, and learn a little more about the IPR team
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@InstituteForPR
Institute for Public Relations
4 years
“Our lives begin to end the day we become silent about things that matter.” Today and every day we honor the legacy of Dr. Martin Luther King Jr. and reflect on how we as communicators can shine a light on and speak out about things that matter.
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@InstituteForPR
Institute for Public Relations
6 years
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@InstituteForPR
Institute for Public Relations
5 years
Congratulations @martinwaxman , recent graduate from @McMasterMCM and digital communications strategist, who has won the 2019 IPR @Makovsky Best Master's Thesis of the Year Award! 🎊
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@InstituteForPR
Institute for Public Relations
5 years
Sixty-three percent of Americans view disinformation as a “major” problem in society, according to the 2019 Institute for Public Relations Disinformation in Society Report. Want to learn more? Join us for the next #IPRWebinar :
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@InstituteForPR
Institute for Public Relations
6 years
Congratulations to the IPR W. Ward White Top Paper winners at #IPRRC . Awards presented by IPR Trustee @mdistaso !
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@InstituteForPR
Institute for Public Relations
6 years
The top three challenges expected for PR professionals, according to survey respondents are: 1️⃣ Building and maintaining trust 2️⃣ Coping with the digital evolution and the social web 3️⃣ Dealing with the demand for more transparency #IPRNYC18
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@InstituteForPR
Institute for Public Relations
6 years
PR Journal Vol. 12 Issue 2 is now available! The PR Journal is presented by @PRSA and IPR and is dedicated to offering the latest public relations and communication-based research. Check it out ➡️
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@InstituteForPR
Institute for Public Relations
6 years
Thank you to everyone who attended the 57th Annual Distinguished Lecture & Awards Dinner featuring Cheryl Boone Isaacs from the Academy of Motion Picture Arts and Sciences. Here are just a few highlights! Full gallery coming soon!
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@InstituteForPR
Institute for Public Relations
6 years
Congratulations to the 2018 Measurement Hall of Fame! IPR President & CEO @tmccorkindale , IPR Trustee @ReputationRx , and IPR Pathfinder Award Winner @jimmacnamara (not pictured). #PRNews @PRNews
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@InstituteForPR
Institute for Public Relations
7 years
What an accomplishment! Congratulations to @jimmacnamara , our Trustee @ReputationRx , and our President & CEO @tmccorkindale ! 🎊
@PRNews
PRNEWS
7 years
Gaines-Ross, Macnamara, McCorkindale to Be Inducted Into PR News' Measurement Hall of Fame
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@InstituteForPR
Institute for Public Relations
7 years
Student Awards: #PR & #Comms students are invited to create an original infographic from one piece of research on @InstituteForPR website. Winner will choose between paid internship w/ @USPrimeResearch cash prize!
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@InstituteForPR
Institute for Public Relations
6 years
We are excited to release this PR Journal Special Issue on International CSR! This Special Issue is presented by @ThePageCenter
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@InstituteForPR
Institute for Public Relations
5 years
Cruising in a golfcart & talking research is par for the course! ⛳️ In this episode of #InACarWithIPR we meet up with @mdistaso , chair of the @ufprdepartment @UFJSchool and @tmccorkindale to discuss the state of digital media, the future of work & more!
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@InstituteForPR
Institute for Public Relations
4 years
The playback from session one of "Race in the PR Classroom" is now available! ICYMI, watch it here:
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@InstituteForPR
Institute for Public Relations
6 years
Congratulations to @rogerbolton , president of the @awpagesociety , for receiving the 2018 Alexander Hamilton Medal for Lifetime Achievement, IPR's highest honor! We look forward to honoring Bolton at our Annual Distinguished Lecture & Awards Dinner on 11/28.
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@InstituteForPR
Institute for Public Relations
6 years
People remember 80% of what they say but only 20% of what they read. Visuals are important for storytelling. @PR_Virtuoso #PRSAICON
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@InstituteForPR
Institute for Public Relations
6 years
"Ethics is not a collection of abstract statements, to be framed and hung on a wall. Ethics is everyday practice, small decisions adding up to larger decisions, adding up to an organisation’s character." @thomasstoeckle1
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@InstituteForPR
Institute for Public Relations
6 years
Honoree @rogerbolton says that there are three elements public relations practitioners can learn from from Alexander Hamilton’s life: 1️⃣ Diversity 2️⃣ Civility 3️⃣ Power of persuasion “We can do better, we must do better and we can lead the way.” #IPRLecture
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@InstituteForPR
Institute for Public Relations
5 years
HUGE congrats to our three amazing IPR Comm Assts. who have been working in our office for more than a year. All three of these soon-to-be graduates won big awards from the @UFPRDepartment on awards night. 👏🏼 to @mccrary_jordan @nicole_graney @jamiehonowitz__ ! w/ @mdistaso 💙🧡
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@InstituteForPR
Institute for Public Relations
7 years
IPR President @tmccorkindale speaks to @fordpat 's class at the @UFJSchool about the importance of monitoring and measuring during a crisis.
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@InstituteForPR
Institute for Public Relations
4 years
Celebrating 75 years of research, the #PRJournal is back with a new issue next week! Stay tuned for the latest research on diversity, ethics and more. Launching June 9!
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@InstituteForPR
Institute for Public Relations
4 years
Introducing IPR's Fifth Center of Research, the IPR Center for Diversity, Equity, and Inclusion led by Emily Graham of @Fleishman & Dr. Natalie Tindall @dr_tindall w/a committee of 40+ PR professionals committed to supporting research & insights on DE&I.
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@InstituteForPR
Institute for Public Relations
7 years
We are excited to launch The Bridge—Public Relations & Communications Conf geared toward PR practitioners, academics
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@InstituteForPR
Institute for Public Relations
6 years
The @instituteforpr has launched a new study with @KPMGUS_News about women in leadership in public relations. Topics include: leadership, mentorship, skills, policies and feature a call to action.
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@InstituteForPR
Institute for Public Relations
5 years
As the industry continues to evolve, so has IPR. We're excited to continue fostering research and research-based knowledge in PR and corporate comms practice by predicting, investigating, and amplifying and engaging with academic leaders and industry pros.
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@InstituteForPR
Institute for Public Relations
4 years
Disinformation is a significant problem in America compared to other societal issues. We are excited to announce the launch of our 2020 IPR Disinformation in Society Report, which examines how disinformation is spread in the United States.
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@InstituteForPR
Institute for Public Relations
4 years
In partnership with @RaganComms and the @UFJSchool , we’re excited to share our new report, Career Path of a Social Media Professional, which explores how social media managers determine job roles and responsibilities.
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@InstituteForPR
Institute for Public Relations
4 years
Inez Kaiser was the first African American woman to open her own public relations firm and serve national clients. Learn more about her career and the significant impact she had on the PR industry:
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@InstituteForPR
Institute for Public Relations
7 years
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@InstituteForPR
Institute for Public Relations
6 years
"A message of inclusion does not convey a message of exclusion—both men and women, as well as trans and gender-fluid employees, deserve a seat at the table." Our President and CEO @tmccorkindale shares insights on gender equality in PR ➡️ via @commPRObiz
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@InstituteForPR
Institute for Public Relations
7 years
Find out how social media has evolved over the last 12 years in this new infographic! #socialmediatips #PRprofs
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@InstituteForPR
Institute for Public Relations
7 years
We are excited to announce that @fordpat , worldwide vice chair and senior adviser to @B_M , and lecturer @UFJSchool , will be speaking at this year's Bridge PR and Communications Conference! .
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@InstituteForPR
Institute for Public Relations
7 years
“In public relations, we speak a language of our own, but the language of business is data.”
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@InstituteForPR
Institute for Public Relations
8 years
All #PRstudents enrolled in an accredited college are invited to participate in its infographic design competition
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@InstituteForPR
Institute for Public Relations
7 years
PR has an identity crisis. While the profession avows to be ethical and focus on relationship-building, the ascription to the profession is in conflict — @DrSha at the IPR Research Symposium
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@InstituteForPR
Institute for Public Relations
4 years
Join us for session three of "Race in the PR Classroom," in partnership with @PRSAEducators . @rocford , @DrSha , and Dr. Damion Waymer will lead conversation on how to create change in the PR classroom by diversifying PR faculty. Register here: #PRprofs
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@InstituteForPR
Institute for Public Relations
6 years
Whenever a PR professional omits something to the audience, it erodes the trust of the institution. That trust is easily lost. It is the responsibility of PR professionals to make sure what we say is truthful @tmccorkindale #TruthDecay @museumofpr
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@InstituteForPR
Institute for Public Relations
6 years
Great panel featuring the new CPRE report at #WPRF2018 w/ @mdistaso @JeanValin1 @GregorHalff and Elizabeth Goenawan Ananto. Find the full report at
@GlobalPRMolleda
Juan-Carlos Molleda
6 years
The public relations industry is changing rapidly, but ethics, diversity communication & good writing continue to be at the core of education/practice #WPRF2018 Commission on Public Relations Education’s report discussed:Sustain industry-academy dialogue&internships must be paid!
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@InstituteForPR
Institute for Public Relations
4 years
Listen—Learn—Create Action for Change. In partnership with @PRSA Educators Academy, we are co-hosting a three-part series for educators focused on race in the PR classroom. Register to attend this Thursday: #PRprofs
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@InstituteForPR
Institute for Public Relations
1 year
🌟 Special Shoutout to IPR ELEVATE member, @DamionWaymer ! 🌟 Recently, he accepted a new position as Professor and Director, School of Journalism and Mass Communications at the @UofSC ! Congratulations, Damion!!
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@InstituteForPR
Institute for Public Relations
6 years
Thank you to all of our incredible presenters at this year's IPR Research Symposium in NYC #IPRNYC18 Event photos and videos coming soon!
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@InstituteForPR
Institute for Public Relations
6 years
Watch our latest episode of #InACarWithIPR featuring @RepManCody , Founder & CEO of @peppercomm and Chair of the IPR Board of Trustees! 🎥 Watch the full episode at
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@InstituteForPR
Institute for Public Relations
6 years
Congratulations to IPR Trustee Dr. Donald K. Wright for winning the @AEJMC 2018 Dorothy Bowles Public Service Award. The award presentation is set for Wednesday, August 8 at 10 a.m.
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@InstituteForPR
Institute for Public Relations
6 years
IPR is excited to partner with @KPMG_US for a study on women in leadership in PR and communications!
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@InstituteForPR
Institute for Public Relations
7 years
As Dr. Berger and Dr. Meng finish up, they discuss the six core practices of leadership development #IPRNYC17
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@InstituteForPR
Institute for Public Relations
3 years
Happy birthday to our amazing Marketing & Comms Manager, Nikki! We appreciate everything you do🧡🎈
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@InstituteForPR
Institute for Public Relations
5 years
IPR President and CEO @tmccorkindale closes out the 2019 IPR Bridge Conference. Thank you for attending, and we can’t wait to see you next year! #IPRBridge19
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@InstituteForPR
Institute for Public Relations
5 years
“I worked extremely hard to get where I am, but I was also fortunate to have a series of events align in my favor,” said IPR President and CEO @tmccorkindale . Check out @PlankCenterPR ’s latest post from its Legacies from Legends in PR Series!
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@InstituteForPR
Institute for Public Relations
6 years
Join us as we honor this year's IPR Distinguished Lecture Award winners, @rogerbolton , @DrSha and @WeinerMark on Nov. 28!🎉 Reserve your seat today:
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@InstituteForPR
Institute for Public Relations
4 years
Having a mentor is like having someone walk beside you, helping you navigate your career. In this episode of #InACarWithIPR , @WoodallPR of @HomeDepot talks about the important role of mentorship in DE&I
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@InstituteForPR
Institute for Public Relations
5 years
University of Florida graduate student Alexis Bajalia receives the Grunig PRIME Research Fellowship award for her research on how to better utilize measurement in the profession. #IPRLecture
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@InstituteForPR
Institute for Public Relations
3 years
The Institute for Public Relations is excited to share our Top 17 Public Relations Insights of 2021! Our annual report equips public relations professionals with the latest research and trends influencing the industry from the past year. Read the report:
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@InstituteForPR
Institute for Public Relations
7 years
This picture brings us so much joy! Founding IPR Street Team member @JoshFerrari meets up with the next generation @jamiehonowitz__ @mccrary_jordan @nicole_graney So excited to see what 2018 holds for our new team! 🙌
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@InstituteForPR
Institute for Public Relations
6 years
69% of Gen Z skip YouTube ads 41% of millennials use ad blockers -Mary Elizabeth Germaine, Ketchum Analytics #PRSAICON @PRSA
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@InstituteForPR
Institute for Public Relations
5 years
Thank you so much to IPR Trustee and @KetchumPR Chairman @flahertyrob who leads our Brand Task Force team and worked with the Ketchum Digital Team to design our new IPR logo. Thanks for all of your hard work and dedication to IPR, Rob!
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@InstituteForPR
Institute for Public Relations
6 years
Happy Holidays from your friends at IPR! Thank you for a wonderful 2018!
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@InstituteForPR
Institute for Public Relations
6 years
Getting Emotional: Emotions' Role in Crisis Communication // "The effect that emotional experience has on cognitive processes is even more relevant in a fast-changing digital environment." IPR blog post by @marthapazsoldan : #crisiscomms
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@InstituteForPR
Institute for Public Relations
3 years
Congratulations to our two IPR Communication Assistants, @jazzzlulu and @brihigginbotham , who graduated from the @UFPRDepartment on Monday! We're so proud of you both! 🎓🌟🤩
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@InstituteForPR
Institute for Public Relations
6 years
While companies are more comfortable with uncertainty, they are spending more time addressing social topics that may or may not be related to their core business, guided by organizational principles and values | Full IPR & @Peppercomm study here:
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@InstituteForPR
Institute for Public Relations
7 years
We're sending big happy birthday wishes to the amazing @tmccorkindale !🎉
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@InstituteForPR
Institute for Public Relations
6 years
"In an age of disinformation and filter bubbles, navigating a fragmented and disrupted media landscape requires, more than ever before, a finely tuned moral compass. So where does that leave the ethical communicator?" - @thomasstoeckle1
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@InstituteForPR
Institute for Public Relations
7 years
Proud to launch the 4th annual IPR Top 11 (not 10) Research Insights of 2017
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@InstituteForPR
Institute for Public Relations
7 years
IPR Awards University of Miami Professor the Jack Felton Medal for Lifetime Achievement Congrats, @donstacks @UMSoC
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@InstituteForPR
Institute for Public Relations
7 years
First session at #IPRRC21 ! @mellydodd talking about the multi-billion dollar industry of online influencers
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@InstituteForPR
Institute for Public Relations
7 years
Congratulations to the IPR W. Ward White Top 3 paper award winners! #IPRRC21
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@InstituteForPR
Institute for Public Relations
5 years
Thank you so much to everyone who attended our Research Symposium and our 58th Annual Distinguished Lecture and Awards Dinner! Congratulations to all of our award winners and thank you to our Distinguish Lecturer, @MarkLeibovich . More photos to come!
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@InstituteForPR
Institute for Public Relations
6 years
. @Global_Alliance Releases Global Capabilities Framework // Findings reveal what practitioners, educators & employees in 8 countries thought PR is capabale of & how PR can best fulfill its potential. IPR Blog Post by @mccrary_jordan :
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@InstituteForPR
Institute for Public Relations
5 years
In partnership with @Peppercomm , we're excited to launch a new global study, “COVID-19: How Businesses Are Handling the Crisis," in which 300 comms execs were surveyed to find out how their org is faring in the #COVID19 pandemic. Read the full report:
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@InstituteForPR
Institute for Public Relations
4 years
On #IndigenousPeoplesDay , we recognize that virtually no research exists in the PR industry about the indigenous community in the U.S. The @InstituteForPR hopes to change that.
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@InstituteForPR
Institute for Public Relations
5 years
Exercising our freedom to ride scooters in this new episode of #InACarWithIPR featuring @Blotter , CCO of @Mubadala . We take a trip around the US National Mall to discuss international PR and the future of the industry 🛴🇺🇸
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@InstituteForPR
Institute for Public Relations
7 years
Honored to hear from these women pioneers tonight. Thank you Muriel Fox, Barbara Hunter and Saralie Slonsky for paving the way for us. @museumofpr @HunterPR #womeninPR
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@InstituteForPR
Institute for Public Relations
7 years
87% of #PR executives believe term “public relations” won't accurately describe the work they will be doing in 5 yrs
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@InstituteForPR
Institute for Public Relations
6 years
We want to wish our Director of Communications, @sarahjackson625 , a VERY happy birthday! 🎉🍰🎈
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@InstituteForPR
Institute for Public Relations
4 years
Join us in welcoming our four new IPR Trustees: @rupendesai of @DoleSunshine , @jimmacnamara of University of Technology Sydney, Natalie Tindall ( @dr_tindall ) of @LamarUniversity , and Su Lin Yeo, Ph.D. of @sgSMU !
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@InstituteForPR
Institute for Public Relations
8 years
Wonderful dinner with our partners and friends at the @UFJSchool #gogators #iprrc
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