Connor | The HubSpot Guy 🤘
@HSGrowthGuy
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B2B marketing + ops expert • Running a HubSpot operations agency for busy businesses • Subscribe to the CRM Code Newsletter in the pinned tweet
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Joined July 2022
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Pinned Tweet
Ask yourself:
“How much time and energy am I spending on menial admin tasks when a new lead comes into the business?”
If the answer is anything more than “ZERO”, you have a problem.
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The Client Ascension Mastermind was INSANE
If you weren't there, you missed the business event of the year.
BUT, I created a document with some of my favorite learnings so you can get up to speed.
RT and I'll DM you
(MUST be following to get the DM)
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Just created a doc outlining 7 Automations to Simplify Your Client Onboarding
You can use this to save 1-2 hours per new client
Tons of agencies overthink this process
Like + Reply "SIMPLE" and I'll send you the doc
Must be following
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Closed won
just sent out my largest contract ever
thoughts and prayers pls
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FROM $0 to $96k in 5 MONTHS
I officially started my agency end of July 2022. Through the rest of the year, I worked with several clients, hired a couple people, and made just under $100k.
Here's what sticks out in my mind as the real drivers of what got me there:
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Pitched a $3k one-time audit
Closed a $15k engagement
simple really
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Been hitting $20k/month so far this year
New goal $30k?
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FROM $0 to $96k in 5 MONTHS
I officially started my agency end of July 2022. Through the rest of the year, I worked with several clients, hired a couple people, and made just under $100k.
Reply "agency" and I'll DM it to you (must be following)
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Ask a single question in the Client Ascension slack and you get $1000 worth of consulting in less than 10 minutes
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I've been hijacking job apps and upw*rk posts for my consulting and it KILLS
A lot of times, companies will go with an agency even if they posted a FT role. Just comes down to your pitch
Just signed a $24k, 8 week contract doing this.
Here's 2 ways you can approach it:
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You could be shit at business and still beat 90% of people if you’re just consistent
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Instead of a Spotify Wrapped I want an Agency Wrapped
You’ve sent 17,591 cold emails.
You spent 3,082 hours fulfilling client work.
Here’s a playlist of your worst call recordings!
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about to sign my 3rd client this week
starting to get worried here boys lmao
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Closed 🤘
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December 2022 was the best month I have ever had in any business I’ve tried to build
And I owe it to Client Ascension (well I can give myself SOME credit)
3 things I learned from the community:
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Mfs break $10k once and use it as content for 4 months
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@cbwritescopy
This literally just happened
Family: So how much money did you make this month?
Me: $38k
Family: oh my god do you have a lawyer?
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If you’re just starting your business and don’t have a CRM, you’ll wish you had one earlier
Take it from
@nickrgrs
and
@blackhatwizardd
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Client Ascension is the reason my business went $20k/month in 6 months
It’s the reason why we’re on track to hit $40k in 3 months
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One of the most underrated things I've learned from Client Ascension: tactics for lead follow ups
- How to turn dead leads into warm ones to follow up on
- How to craft a follow up email that forces their attention to you
Have a few dozen follow ups to make in Q1. Let's get it
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The DMs that are so obviously a warmup to a pitch are worse than just pitching me right away
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Largest contract ever
Thanks Client Ascension
Signing whale clients is one thing,
RETAINING them is next level
Client Ascension teaches you how to do both
@HSGrowthGuy
with a $108k client renewal 🤯
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It’s insane how much more there is to marketing than just ads or social media
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My old compny came crawling back and wants to work with me
Gave them the price (already slightly discounted)
Trying to reduce it by another $500/month AND want to meet in-person 2x/month
Ain’t no way
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Had a guy book a call with me, seemed totally legit ahead of the call
First question he asked: What's HubSpot?
DQ'd immediately
Then he tried to pitch me his b2b lead gen services lmaoooo
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Just learned one of my clients is a half billion dollar company
on track to hit $2 bil by end of next year lmao
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My Deal Sources from the past month
60% Cold Email (finally got a campaign that clicks)
20% twitter
20% Client Ascension
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BIG way to start the week
$8k of invoices paid
Got an accepted offer on a house im buying
Plus haircut + beer
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I always struggled finding friends that loved to talk business
Client Ascension is all of that and more
If you're interested, hit up
@blackhatwizardd
@andrehaykaljr
@cbwritescopy
@dancrowley1212
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Factoring in retainers and estimated customer lifecycle...
closed $144k this month 👀
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2 signed contracts in the span of 15 minutes
Happy friday
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Maybe I just don't understand the service enough but if you run lead gen and your client's average contract size is $50k+
1. Why are you only charging $200/call
2. Why aren't you adding on rev share
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im the latest entrant to client ascension
time to make a ton of cash
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@Crazy4Material
The episode where people who were parkouring on buildings and one dude did a flip and his head went through a metal pipe
Or the random meteor going through someone’s chest and falling into a pool
This was show existed but in no way was any of it real unfortunately
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all THIS for the client ascension event?
nice job boys
This is incredible… 42,000+ linemen are on standby and ready to go in Florida.
God Bless these heroes. 🙏🏻
1K
8K
46K
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My ideal social content agency:
- 2 hrs of meetings once/month to ask both easy and complex questions about my niche
- edit the clips for shorts and tiktok
- creates tweets and threads based on those
- Posts all of it
- provides monthly analytics reports
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You win when you fall in love with building systems
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Got a cold email reply and he said "maybe in the coming years"
You think I'm still gonna be doing this exact thing in the coming YEARS???
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If you're charging $4k+ per service performed
Use quickbooks
Will not explain
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Sent an automated linkedin dm to someone who just got laid off from the company 🙃
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We all know if you join Client Ascension, you get access to experts like
@andrehaykaljr
@blackhatwizardd
@cbwritescopy
But you also can learn from every student who is an expert in their own field
People DM me all the time for HubSpot help and they get it asap
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November was good. Another record month
December gonna be better
First $20k month?
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Good B2B marketing is about keeping people in the ecosystem until they’re ready to buy.
It’s really that simple.
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Not feeling motivated?
just commit to the first 30 seconds of a task
that's the biggest hurdle your brain needs to get over to focus
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Well, i guess I just accomplished my $10k/month goal for the new agency
…for the next 2 months
Not stopping until it’s 2 years
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“Email marketing educator”
Understands literally nothing about deliverability
This is your competition.
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Advised a client on proper list building, email, and campaign setup in HubSpot
Launched their first campaign under this new system
$100k closed won revenue in 2 weeks
Good systems = $$$$
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Here's my good deed for the day
Replied to a cold email with this
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Starting to love reaching out to sales people
They simply understand
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When you reach a certain amount of followers, are these the kinds of DMs you get?
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Just had a client tell me to add more “marketing flare” to my email copy
In completely, totally unrelated news: I’ll have a client slot open soon
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had a follow up call with a lead after like 3 months of silence
got to pricing
"was that how much it was last time?"
me: oh we've increased prices
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When I started as a full-time freelancer 6 years ago, I made sure I had a client before leaving my job
More of you need to understand the value of this
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Not sure what a HubSpot Marketing and Sales Ops agency does?
Here's a 6 month project plan from one of our clients
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Alright twitter
I've been away for a bit but now im BACK
Get this step-by-step guide on what to do FIRST for your CRM
(link is below this tweet)
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Agency Tip [Client Ascension Only]
Treat the people you meet in Client Ascension as your partner network
If a client mentions a service you don't do, chances are someone in CA does it
Positions you as a true partner to the client and provides immense value to the CA community
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I made $108k in 1 day with 1 deal
No wild guarantee
No tiktok
Sell something people want to buy (and don't suck at it)
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The only regret I have in business is not starting sooner
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Notion is down
HOW’S YOUR SECOND BRAIN NOW, ANON?
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Officially have my first sales guy
he's trying to build his own business right alongside me
great partnership in the works
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You need to REDUCE FRICTION if you want to close more deals
I'll walk you through the deal stages in my CRM and where you can improve points of friction
Keep reading👇
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it's called we build SOPs to scale to $50k/month
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A CEO once asked me for more leads because the sales team wasn’t going to hit the quarterly goal. There was only 1 month left to make moves.
Marketers have limited power in this case, but here are 8 tactics you can try:
👇
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13 steps to sell and market for how people ACTUALLY buy
This is my longest, most value-packed thread so far.
If you’re in B2B and are doing $5k/month, you have to read this.
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Agency owners that aren't running their own service for themselves are dumb
Lead gen, short form, paid media, whatever
You have to be doing your own service for yourself
This is also a great testing ground for what you do for clients
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I have lists with over 3000 companies that use HubSpot
converting 5 of them = $30k/month
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the fucking 'yo' guy is taking over money twitter
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If you’ve delivered a completely shit service
I better not see you on here bragging about steak dinners and rolexes
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Got a BIG thread dropping tomorrow and I'll share a 1,600 word document on the best demand gen program I've ever run
if you're not following me, you won't get it
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I've run over 100 email campaigns - from startups to public companies.
Here's 5 tactics I used to get more opens:
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Taking a safe and steady approach to growing this agency
Currently have a 6f fulltime job
Agency is just under $20k/month after 6 months
It's a ton of work but the immense financial safety net makes decision-making less emotional (aka easier)
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Always review your pipeline
Was feeling a bit nervous about new business heading into the new year
Reviewed my pipeline and realized i have over $60k in open deals
Always review your pipeline
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Ive built a solo consulting business to $200k/year
Without a VA or other help
Building an agency is a million times harder
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Wise words.
Don’t be an NPC. Create the world you want.
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Chatting about making more money with the wizard
Client Ascension is what made this all possible
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My tech stack
CRM, Landing Pages, Forms, and Auto-emails: HubSpot
Automations: Zapier
Videos: Loom
Twitter Scheduling: Hypefury
Invoicing/Accounting: QuickBooks
Cold Email: Instantly
Lead Sourcing: Wappalyzer + Klean Leads
First lines: some absolute baller in Nigeria
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