@nicholasgfearn Email me your question, and I'll pass it along: michelle.andrade [at]

What is One New Media Opportunity You Want to Test in 2023? “This year, I want to test AI-powered shoppable video. Using AI to recognize products and automatically generate clickable links to a product will change how people can access things they want to buy directly from seei

What is One New Media Opportunity You Want to Test in 2023? “I’m excited to test Programmatic Digital Out of home as part of an omnichannel campaign, using all the exciting features this unlocks such as running in more high traffic hours and honing in on the target audience as

Happy Holidays from Exverus! We hope you find plenty of relaxation and cheer. Take care and be safe!

Happy Thanksgiving from all of us here at Exverus! We hope you have a wonderful and relaxing holiday with your loved ones. Take care and, go ahead, grab that extra slice of pie... you deserve it!

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You're not wrong. Performance media doesn't work anymore. If you're struggling with creating successful campaigns, check out our newest Whitepaper detailing proven growth-driving strategies. Learn the why, how, and what for building high-converting initiatives here:

Are your ad campaigns optimized for mobile? With nearly 70% of all clicks on Google Ads coming from mobile devices, brands need to cater their experiences to buyer behavior. Follow us for tips on creating stunning campaigns that convert any channel.

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Are you excited about Google adding OOH to its platform? We've been bullish on outdoor advertising for years. But it's been a struggle to efficiently plan, manage, and optimize. Now, with our data all in one place, brands can build contextual campaigns that convert.

With over 10 million daily active users, BeReal continues its meteoric rise in popularity. But is there a place for brands on the app dedicated to authenticity? For now, the answer is complicated. While some early adopters are experimenting with exclusive content, brands sho

More than half of consumers have already changed their shopping habits due to inflation. With no end in sight, your team needs to reimagine your paid media campaigns to succeed. Sign up to receive actionable insights and tips here:

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How do you market during inflation? Meet your buyers where they are. Choose the right platform, fine-tune your messaging, and cultivate an experience that speaks to their current pain points. In doing so, you'll position your brand as an invaluable leader in the market.

Are you leveraging your first-party data? For Sean Edwards of Exverus, this is the most valuable asset for your paid media campaigns in 2022 and beyond. Sign up for our Weekly Insight to get fresh perspectives on marketing each week >>>

Struggling to hit your goals with paid media? You aren't alone...but there is a solution. Find out why Performance Media Isn't Cutting It Anymore in our latest white paper, here:

Did you know? Consumers are 70% more l likely to buy your product when you use retargeting in your ads. Although privacy and data tracking are changing, there's still an enormous opportunity for tried and true tactics. Follow us for more tips and insights for your paid med

Inflation is already impacting consumer behavior. In fact, 55% of shoppers have started shopping for more sales and deals for their everyday purchases. Adapting your ad language to capture attention and speak to the pain points of buyers is essential for navigating the chan

Worried about a cookieless future? Don't be. "A cookieless future is going to make our clients' relationships with their consumers stronger. It provides a consensual relationship with loyal customers" - Ian Clark, Exverus Sign up for our Weekly Insights