Elliott Easterling
@E_Easterling
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I built the foremost identity data platform at TrueData and now I am focused on making an impact. 🇨🇷🇹🇹🇺🇸
Los Angeles, CA
Joined June 2009
@BillAckman @politico @axelspringer @BusinessInsider @elonmusk @stoolpresidente @NeriOxman This journalism is a bit sloppy. It appears $24,000 of that $8.2 million came from USAID. $8.2 million was the amount the entire government paid Politico — and it's likely the cost of premium subscriptions, such as Politico Pro…
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Just released: my fireside chat with a360media's Andy Wilson on the future of publisher first-party data. 📽️ Learn how to tackle cookie deprecation & boost user engagement with real-world strategies. Watch now:
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@aripap Funny enought Matt Keiser from Liveintent also is the founder of Perky Jerky. Was that an intentional reference? :)
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@SaltyGoat17 @BrunoTheGreat34 @LeadingReport Actually his debt has to backed by a the asset of Twitter. So there is a valuation, and if the value drops too much the loan gets called. he has also overseen a massive drop in revenue which has collapsed the value of the company. He hits home runs usually, just not in this case.
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Publishers are being played by big tech on referral traffic. Typical Stockholm Syndrome as pubs try and appease their master by doing their bidding.
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RT @alex_gurevich: 1) I'm still surprised by the lack of public discourse around the impacts of @apple's iOS 14 changes - all in the name o…
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We added Home IP and #CTV ID to our #Omnichannel #IdentityGraph so that you can start off the new year with more scale. TrueData's graph now connects over 70% of the US population to their digital devices.
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Are you looking to improve omnichannel addressability in 2022? I will be at #CES2022 and would love to meet to give you a first look at how our updated #omnichannel identity graph can help future-proof your unique #addressability needs.
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TrueData's latest industry #surveyresults are in...Check out six key #Industryinsights from the most recent survey. We polled #industryleaders to better understand what has changed over the past year and what to look for in 2022
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The Series Future of Publisher Addressability is one day away. This is your last chance to RSVP to join executives from over 300 of the world's largest publishers and AdTech companies.
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Please join me in welcoming, industry veteran, Doug Knopper @dknopper to TrueData's Board of Directors.
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It's easy to get lost in buzzwords, sales talk, and marketing approved product names. Cut through the jargon to learn what identity resolution actually means for #AdTech companies.
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What are marketing leaders' biggest challenges and top priorities regarding #addressability in 2021 and beyond? Download TrueData's recent survey from 69 #industryleaders on seven essential questions about the future of addressability.
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TrueData is proud to support Unified ID 2.0, bringing open-sourced standards and improved #connectivity to #brands, #publishers, and #technology companies. Learn more how this partnership can future-proof your #addressability needs.
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