Dan Oros
@DanOros_
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CEO @Creatopy (AI x Creative Automation) | biohacker 🤓 | ex - @Google & @YouTube
Joined February 2013
@DOGE let’s bring efficiency to creative production and marketing too! U.S. administration can be the most performant and cost-effective organization when it comes to advertising and communication. And don’t worry—the cost of producing memes is on us! cc: @elonmusk @VivekGRamaswamy
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Super excited to engage with leaders from global brands and agencies in New York at Creative Tech. I’ll be sharing insights on AI-driven creative automation and how to make the most out of your advertising. Creatopy is becoming a trusted partner for Fortune 500 companies, and we're proud to help them reach their creative potential.
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“The better you are, the better you understand how much better Elon is”
Hardware is hard. That’s why Elon is by far the greatest founder of all time. Remember — countless startups die just while trying to put stationary beige boxes on desktops. Very smart people get crushed by supply chain disruptions, or China tariffs, or lockdowns, or shipping interruptions, or regulatory delays. Not Elon. He didn’t just survive financial crisis and coronavirus. He managed to build physical things in America while fighting the state and the laws of nature at the same time. Somehow he managed to simultaneously build not just a car company but a rocket company. Those don’t just have “moving parts”, they are a moving whole. The difficulty level here is insane. Hardware is completely different from software. One recall, just one serious bug, can destroy your company. If you are charging $50 for something that costs $40, and you need to recall and replace a million units, you’re usually dead. So just one of these companies — just Tesla, or just SpaceX — would be an incredible accomplishment for anyone. Even a very intelligent and hardworking person would have to live an incredibly boring, disciplined, focused life to possibly maintain the extremely low error rate needed to profitably ship such complex products. Not Elon. He did SpaceX and Tesla while having N children by K women. While also cofounding OpenAI and Neuralink and Boring Company. While fighting and defeating countless journalists, politicians, haters, and short sellers. And of course while buying Twitter, posting all the time, and building a following larger than almost any politician. The better you are, the better you understand how much better Elon is. If you’re good at math you appreciate Ramanujan’s greatness. If you’re good at basketball you respect how amazing Michael Jordan was. Elon is like that, for tech. Everyone in tech understands the sport we’re playing, and he really is the greatest of all time.
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Join our biggest product update yet, and maximize the performance of your advertising. If you work in Marketing, Design, or Advertising, I guarantee this will be one of the most valuable hour you’ve ever spent at an online event. We’re proud to help more than 5,000 global brands and agencies transform their business with AI-driven workflows, and empower their teams to create effective on-brand ads.
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Sam Altman is under a lot of scrutiny due to OpenAI’s recent departures and its legal org structure. I won’t speculate on these topics because, guess what, only the people involved know the truth. I’ll just say that the world would be a much better and more productive place if his essays received as many views as all the clickbait articles. I’ve been a fan of his work since 2014 (long before OpenAI), and he’s one of the people who has influenced me the most. Along with Elon, they are the two most ambitious individuals I follow very closely, and a true inspiration for all of us trying to build innovative companies. Here are 6 resources I really enjoyed about work and life in general. I’ve recommended these to many people, especially those who are young and ambitious. Essays: - How to be successful - Productivity - The days are long but the decades are short Videos: - How to build the future - Choosing Projects, Creating Value, and Finding Purpose - How to Succeed with a Startup Personally, I am super grateful to @sama for sharing his insights & learnings along the way.
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Super excited to invite you to our biggest product launch yet, happening on the 17th of October! The theme is Brand-Centric AI: Generating Winning Ads. If you work in Marketing, Design, or Advertising, I guarantee this will be one of the most valuable hour you’ve ever spent at an online event. We will talk about very practical ways to transform your business with AI-driven workflows that empower anyone to create on-brand ads.
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@bryan_johnson when can we get access to the beta version of the app :)? [maybe early access to those that are subscribed to the Blueprint stack]. thanks!
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Excited to speak about AI and how it’s driving business growth at Citi’s EMEA Digital Leaders Summit. We work with more than 5,000 global brands and agencies, helping them transform their marketing with AI. This gives us a firsthand view of its impact—not only in reducing our customers’ costs through productivity gains but also in increasing their revenues by delivering truly personalized, on-brand creatives with higher returns. Thank you, Citi, for the invitation, and congratulations on an excellent event! P.S. It was my first time in Barcelona, but unfortunately, I only got to see the city from the Uber. Nevertheless, I also had the chance to visit one of our dearest customers in person—which is always a pleasure [and even more when they have super cool offices :)]
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Much of the career advice and debates around the “ideal” working culture are misguided. They offer one-size-fits-all solutions to questions that have deeply personal answers. The right company and working culture for YOU are the ones that closely align with YOUR OWN values, working principles, and ambitions. Since these are personal, you need to engage in self-reflection to discover them. Once you’re clear on your values and goals, you can search for companies that align with them. There is such a thing as Employee-Company Fit. You can be the best in the world at your craft, but that doesn’t mean you will fit in at every company. For example, at Creatopy, we’re looking for people who are obsessed with learning and constantly growing, open to feedback and radical candor, comfortable working in a fast-paced environment with many unknowns, ambitious with strong work ethic, and optimistic about how technology can solve customers’ problems. Some people would love this, while others might hate it. And that’s perfectly fine. We’re transparent about the culture because we want to set the right expectations from the beginning and attract the people who resonate with this. A big problem is that the education system does not encourage young people to properly assess their own values, goals, strengths, etc. This type of introspection can help you find those jobs that are fulfilling, which would increase the levels of happiness and engagement at work.
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Thank you, TechCrunch, for the nice reminder of our last funding round! Creative Automation is a topic that will be on the agenda of all CMOs and Creative Directors in the next 3 years and we’re excited to be leading the way in this category. More than 5,000 global brands and agencies use Creatopy to truly scale their ad production and to get more return on their marketing investment. Here's a video example of how you can go from a single banner to hundreds of sizes and variations in a few seconds...
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