Yesterday we launched ella; an email marketing agency for agents. The response was overwhelming! You can visit to send yourself an example newsletter.

From Curaytor to ella: Chris Smith’s Email Marketing Biz for Real Estate... via @YouTube

Buyer: ‘We LOVE this house!’ Agent: ‘Great, let’s write an offer!’ Buyer: ‘We just wanna sleep on it.’ [Next morning] Agent: ‘Bad news… it's under contract.’ Buyer: ‘NO WAY. HOW?!’ Agent: ‘Because someone ELSE didn’t sleep on it.

Scared of rejection? Try being scared of an empty bank account. Get on the phone, send the text, knock on the door, mail the letter, book the appointment. Commission checks don’t chase you. You earn them through your actions.

Every homebuyer ever: 'We want something move-in ready, totally updated, with a big yard, in a great neighborhood, for under $300K.' Proper response: ‘Great! I’ll grab my time machine so we can go back to 2015.’

No salary. No safety net. Just you vs. the bills.

Download or update the Perplexity app, create an account, click on this referral link, and ask questions for a chance to win $1M!

Every Realtor’s three biggest fears: 1️⃣ ‘We decided to go in a different direction.’ 2️⃣ ‘My uncle is a part-time agent, so we’re using him.’ 3️⃣ ‘We’ll just wait for rates to drop.’ What did I miss?

If a buyer ever says, ‘We don’t want to waste your time,’ just know they’re about to waste your time. 😂

Every Realtor has two moods: 🔹 ‘This deal is falling apart.’ 🔹 ‘This is the best career ever.’ …and sometimes both in the same hour. 🤡🏡

Being a Realtor is just adult hide-and-seek where you try to find clients who suddenly disappeared after saying they were ‘so ready to buy.’ 👀

The housing market has changed, but one thing stays the same—sellers still think their house is worth $100K more than it is. 💀

I just donated to fire relief efforts! Together, we can make a difference. Will you join me?

Brokerages are luckier to have you than you are to have them. Seems like a lot of these companies forget who pays the bills.

How much time each month do you dedicate to studying the market?

Copped! Check out the OFF-WHITE x Nike Spray Dot T-shirt Black I just got on @StockX

Who has made your life harder?

Behind every closed deal is a Realtor who didn’t give up. Keep going.

To be considered a top producer a Realtor should have a sales volume of ___________?

The Chris List goes out at 2pm today and is pure 🔥 I've been told countless times that it is people's favorite email newsletter. Please subscribe here so you don't miss out: p.s. if you already get it please share that link with agents in your office or a FB Group you are in!

Launching ella has been an eye-opening experience. I had no idea how much pent-up demand there was for hyper-local content creation. Some of the biggest names in the industry have already signed up, and it's one of their first investments in their past clients and sphere outside of VIP parties or postcards. We don't have a Twitter account yet, but we are on IG if you want to follow along and learn more.