founder-led marketing tip reframe how you think about posting content do not think "creating" — instead think "making an observation" as you build your product and your company, you will make many observations about your market, product, customers, data, legal, VCs, conferences, mgmt style, hiring, and so on you don't have to "create" content, you can simply do your job and then share these observations as they happen if you then don't psyops yourself into sounding like a corporate robot and you share these observations by just using your own natural voice (like how you speak in a convo with friends) — that's basically all you need a writer is basically just a professional observer

@fungibIes I see you.