Weber Shandwick
@WeberShandwick
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Weber Shandwick is the earned-first global communications agency. We make moves that have a meaningful impact on brands, organizations and society.
Global
Joined March 2009
AI and IRA emerge as ‘twin pressures’ for biopharma, hospital execs https://t.co/GcxBXuzeNe
@WeberShandwick
mmm-online.com
The dual challenges have spurred the industry to rethink its traditional comms and marketing priorities, a recent survey finds.
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"There is a persisting fear of women's power and it's bizarre." - @karaswisher #PRovokeGlobal @WeberShandwick
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Congrats to Gail Heimann, CEO of @WeberShandwick on her induction into the 2024 PRWeek Hall of Fame! Join us in celebrating her incredible achievements and inspiring leadership! https://t.co/bysyiUfkqw
#PRWeekHOF #PRLeadership #WeberShandwick #PRWeekHallofFame
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Weber Shandwick Collective CEO Gail Heimann is retiring after nearly three decades with the Interpublic Group of Cos. network. Susan Howe, the network’s president, will succeed Heimann in November.
adage.com
Weber Shandwick Collective CEO Gail Heimann is retiring after nearly three decades with the Interpublic Group of Cos. network.
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New: Gail Heimann to retire from @WeberShandwick after a 28-year career at the IPG agency. Heimann will be replaced as CEO by Susan Howe. More: https://t.co/CnGYllspml
prweek.com
After a 28-year career at the IPG agency, Heimann will be replaced as CEO by Susan Howe.
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Pop-Tarts’ edible mascot from Weber Shandwick wins Brand Experience & Activation Grand Prix at #CannesLions2024.
adage.com
Weber Shandwick’s campaign that lowered a Pop-Tart mascot into a toaster at a college football bowl game set a new standard in sports marketing.
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Edelman, Havas and Weber Shandwick named in first Cannes 2024 shortlists #pr #comms
https://t.co/MgCs5BBnmn
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3_TRENDS is back with Julia Dixon of @WeberShandwick where we discuss the staying power of sludge content, Neo-Luddism and generational nuances. https://t.co/2CCynStAwe
zine.kleinkleinklein.com
3_TRENDS is an interview series with the world's leading cultural researchers and thinkers, sharing their favorite overlooked trends.
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#partnerpost Join The Weber Shandwick Collective and Contagious for a free 45-minute session about how to understand consumers’ new value equation against a backdrop of global change. Sign up here: https://t.co/nfSzjWAWy8
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The agencies on this year’s #AdAgeAList have thrived creatively, financially and culturally amid industry disruption. They demonstrate market-moving thinking in all its forms, from social and influencer to media-led strategies, earned media and more.
adage.com
No matter their specialty, the agencies on this list pour creativity into their disciplines using all the tools at their disposal to connect consumers with brands.
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'Our ideas have to survive in the jungle, not the zoo...’ Weber Shandwick's Tom Beckman gave us an insightful state-of-the-union on the ad industry when we spoke to him at the end of last year. So we thought we'd publish it as an interview. Enjoy. https://t.co/Hum5cw9nOw
contagious.com
Tom Beckman, global CCO of Weber Shandwick, on the year ahead for advertising, why 'integrated' became the holy grail for brands, and why people are thinking about AI the wrong way.
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Congrats to the Blackbird team on the appropriate recognition. A vital platform to investigate information flows and associated risks.
Thrilled to announced we have won the prestigious @fortunemagazine #IMPACT20 award! The IMPACT 20 list is dedicated to the belief that you don’t have to be a #business behemoth to succeed with world-changing #innovation. Read more https://t.co/SDlNv94Fml
#AI #FutureOfWork
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The @WeberShandwick Collective has introduced its AI Accelerator, intended to help comms pros and marketers better understand and apply generative artificial intelligence. Details: https://t.co/JFC32HIDeV
prweek.com
The product includes three components to help clients better use and understand AI.
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Thank you to everyone who participated, watched or listened to @DSSimonMedia's “PR’s Top Pros Talk...” video podcast this year! Top episode featured @WeberShandwick's Jackie Cox Battles. View all here https://t.co/76g0aoIsng or listen on Spotify https://t.co/rg7SGwoTLn
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Integrating #GenAI into communications is a marathon AND sprint. We recently launched an AI agency service to accelerate new ways of working (and learning). Includes an open learning platform for comms and marketing leaders. More from the @WeberShandwick crew here:
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The corporate affairs function is "more important than it's ever been," says @WeberShandwick CEO, North America Jim O'Leary. In latest "PR's Top Pros Talk" video interview, @DSSimonMedia's Doug Simon & O'Leary discuss the ground rules for the new corporate affairs landscape
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New Weber Shandwick Offer Promotes Understanding, Use Of AI Among Communicators https://t.co/808jilHhiy
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