Pierce Mattie
@piercemattiepr
Followers
5K
Following
121
Statuses
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We amplify your message and motivate consumers to act through strategic insight, creative innovation, and clearly defined metrics.
New York, NY
Joined July 2008
What we've been up to lately ✨👀 . . . . #PierceMattiePR #NYC #NewYorkAgency #PRAgency #Marketing #BeautyBrands #Beauty #TikTok #YouTube #SocialMedia #Agency #SocialMediaMarketing #SocialMediaManagement #DigitalMarketing
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The beauty industry is undergoing significant shifts. "Eyes closed skincare" emphasizes mindfulness and sensorial experiences, prioritizing a deeper connection with self-care. Influencers are evolving, with "provocative" content gaining traction over traditional authenticity. 💄
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The Future Laboratory's 2025 report highlights key beauty trends, including the rise of "Guochao" in Chinese wellness, the growing importance of textured haircare, and the emergence of functional fragrances that address stress and boost mood. 🥼
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The rise of social media has ignited a desire among young Americans to become influencers, with one-third of 18-30-year-olds aspiring to this career. This ambition, often emerging early in life, is fueled by the allure of creative freedom and financial success. ✨
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2025 Social Media Trends: While maintaining the core goal of connecting with your audience through compelling storytelling, key considerations for 2025 include exploring new platforms like Threads and Bluesky, building strong community connections. ✨
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The beauty industry is increasingly focused on responsibility and sustainability. Brands are striving to be ethical, transparent, and socially conscious. Brands must balance sustainability with consumer needs and expectations to be successful in today's competitive market. ✔️
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May the New Year bring you joy, peace, and endless possibilities. Let's make 2025 the best year yet! ✨
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The holiday season is crucial for ecommerce sales. Plan early, understand your audience, use personalized experiences, and leverage content marketing. Avoid last-minute planning and excessive emails. Build customer relationships and focus on both short-term sales. 🎁
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The beauty industry requires strategic marketing and investment for retail success. Stories & Ink, The Hair Lab, and Altesse Studio share their experiences and insights. They emphasize understanding consumers, building brand awareness. ✨
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What we've been up to lately ✨📖 . . . . #PierceMattiePR #NYC #NewYorkAgency #PRAgency #Marketing #BeautyBrands #Beauty #TikTok #YouTube #SocialMedia #Agency #SocialMediaMarketing #SocialMediaManagement #DigitalMarketing
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Bold lashes, bold holiday look. Meloway Makeup's black mascara will elevate your holiday glam. 💄✨ 📷: @iamemilypineda_
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Advent calendars have become a popular holiday tradition in the beauty industry. Brands and retailers invest heavily in creating these limited-edition boxes, filled with a curated selection of products. Advent calendars offer a unique opportunity to engage customers. 🎁📅
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The beauty industry is shifting towards nano-influencers. These smaller influencers offer authenticity and niche expertise, making them more effective for brands. 💚
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Clinical testing is essential for building trust in the beauty industry. Brands must ensure their clinical testing is inclusive of diverse skin tones. This involves finding reputable labs, tailoring testing parameters, being patient, and considering alternative methods. 💊✨
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Happy Halloween. 🎃 . . . . . #PierceMattiePR #NYC #NewYorkAgency #PRAgency #Marketing #BeautyBrands #Beauty #TikTok #YouTube #SocialMedia #Agency #SocialMediaMarketing #SocialMediaManagement #DigitalMarketing
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The plastic problem requires a pragmatic solution. We need to upgrade recycling infrastructure, establish policies, encourage innovation, develop a market for recycled materials, and collaborate globally. By transforming plastic waste into an asset. ♻️
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What we've been up to lately ✨📖 . . . . #PierceMattiePR #NYC #NewYorkAgency #PRAgency #Marketing #BeautyBrands #Beauty #TikTok #YouTube #SocialMedia #Agency #SocialMediaMarketing #SocialMediaManagement #DigitalMarketing
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The supplement market is booming, with consumers seeking both trusted classics like magnesium and emerging ingredients like phytoceramides. Celebrity brands like Lemme attract attention, but traditional brands like Vicks also thrive. 💊
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